The new functions of hotels (Infographic)
Promotion and Communication: the new hotel functions That things have changed a lot in recent times is a given. The appearance of the Internet and rapid technological advances, as well as innovative...
View ArticleAdding Value to Intermediation
Innovation and imagination for the tourist sector The current crisis has provoked a tendency towards disintermediation, such that a business with a product to sell does so directly to the client. In...
View ArticleRecipes to End Seasonality: Nearby Resources and Authenticity
Jimena Cádiz illustration, Flickr. Depending on the time of the year, there is always some event to promote: a celebration of one kind or another, local, regional or national festivals, concerts, etc....
View ArticleBrand Countries
Globería in Flickr Continuing with the subject of previous posts on the image of a destination, I would like focus on the importance of image for countries. In a tourist market as competitive as this...
View ArticleThe 12 Things to Do After Publication of a Blog Post
It’s been nearly four years since I began blogging, and the way to disseminate a post had changed much in that time. Writing a blog in constant work involving effort, dedication and constancy, and it’s...
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